Bio

Raúl F. Ballester

Portrait of Raúl F. Ballester

I studied Audiovisual Communication in Barcelona and editing at ECAM in Madrid. My love of painting and cinema left me a way of looking: a taste for chiaroscuro, for Bertolucci’s twilight atmospheres, Antonioni’s chromatic expressionism and images that refuse a single reading.

In advertising I’m drawn to its ever-changing nature: the constant search for a colour that defines the character of each campaign. In cinema I look for atmospheres that hold the story and give depth to those who inhabit it.

I begin every project by listening, and I imagine colour as a thin layer of skin or dust that makes everything more real and present, and the characters more corporeal.

Brands

LexusAcuraHondaAmazonEl Palacio de HierroAlpuraNescaféMaestro DobelVictoriaTopo ChicoBimboMaruchanBurger KingCoffee MateL'OréalChevroletGMCSuzukiMovistarChristian Nodal